In-Depth Articles, Guides and Pro Tips for Your Startup Success

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Customer acquisition cost. Improve or kill your business

Your customer acquisition cost determines whether your business will fail or succeed. Find the channel with the lowest CAC and the highest return.

Improve your Customer Acquisition Cost now
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3 powerful questions to get to know your customers

If you want to craft a compelling solution, you need to know your customers. Answer these 3 powerful questions and you are off to a great start!

Start asking powerful questions now
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You are losing customers. Find out how you can change this now

Nobody wants to lose customers. A compelling call to action helps you to get and retain customers and boosts your conversion rate.

How to craft a compelling call to action
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How to effectively run experiments

Running effective experiments is not rocket science. Craft a strong hypothesis, define clear and doable action steps and fail fast.

Experiments in 3 Steps
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How to constantly boost your conversion rate

Rapidly testing your service is necessary to grow. The important part is to test at a high tempo, fail fast and iterate.

Improve Conversion Rate with testing
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Nobody trusts your service. Change that now with strong testimonials

Ever wondered why customers hesitate buying your service? Use strong testimonials to build trust and take customers fears.

Testimonials to trust
Improve your sales funnel with this free worksheet !